+1 (833) 799 - 0777

Persona

Terms of Service

Last updated: November 12, 2025

In these Terms of Service, "Persona" refers to the entity that provides the Persona assistant, and may be referred to as "we," "us," or "our." Capitalized terms used in these Terms have the meanings set forth in the Definitions section below.

By using the Service, you agree to be bound by these Terms. We are committed to offering a clear and reliable experience, and these Terms outline your rights, responsibilities, and the conditions under which you may access and use the Service. Please read them carefully, as they form a legally binding agreement between you and us.

ARBITRATION NOTICE. PLEASE READ THESE TERMS CAREFULLY. THEY CONTAIN AN ARBITRATION AGREEMENT, CLASS ACTION WAIVER, AND JURY TRIAL WAIVER THAT AFFECT YOUR RIGHTS. THE ARBITRATION AGREEMENT REQUIRES (WITH LIMITED EXCEPTION) THAT DISPUTES BETWEEN US BE RESOLVED IN BINDING, INDIVIDUAL ARBITRATION AND NOT IN COURT. IN ARBITRATION, THERE IS NO JUDGE OR JURY, AND THERE IS LESS DISCOVERY AND APPELLATE REVIEW THAN IN COURT.

Definitions

The following terms, when used in these Terms of Service, have the meanings set forth below:

  • Service is defined as the tools, automation, AI systems, communication features, and integrations provided by Persona.
  • User, you, or your is defined as the individual or entity accessing the Service.
  • Account is defined as the user profile and associated access credentials.
  • Your Content is defined as any data, text, files, or materials the user submits to the Service.
  • AI-Generated Output is defined as content or actions produced by the Service in response to user input.
  • Integrations is defined as optional third-party systems the user connects to the Service.
  • Enterprise Customer is defined as any customer with a negotiated contract or SLA.
  • SLA is defined as a service level agreement that explicitly promises uptime or credits.

1. Eligibility and Account Registration

To use the Service, you must be at least 13 years old or the minimum age required in your jurisdiction. By accessing or using the Service, you represent and warrant that you meet the eligibility requirements and have the legal capacity to enter into these Terms. If you are using the Service on behalf of an organization, you represent that you have the authority to bind that organization to these Terms.

When you create an account, you agree to provide accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account. You agree to notify us immediately of any unauthorized use or suspected breach of security related to your account.

2. License and Access

Subject to your compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, and revocable license to access and use the Service for your personal or internal business use. You may not reproduce, duplicate, copy, sell, resell, or exploit any portion of the Service without our express written permission.

We reserve the right to suspend, limit, or terminate your access to the Service at any time, with or without notice, and for any reason or no reason at all. This includes, but is not limited to, situations where we believe that your conduct violates these Terms, poses a risk to the security or integrity of the Service, interferes with the experience of other users, is inconsistent with our values or business interests, or is otherwise harmful to us, our users, or third parties. Our decision to refuse service is final and may be made in our sole discretion.

3. Prohibited Conduct

You agree not to misuse the Service or assist others in doing so. Any misuse of the Service may result in immediate suspension or termination of your account, and could also subject you to legal liability. Prohibited conduct includes, but is not limited to, the following:

Unlawful or Harmful Activities

  • Using the Service for any unlawful purpose or to promote illegal activities, including fraud, money laundering, or distribution of illegal content;
  • Using the Service to harass, abuse, stalk, threaten, or otherwise harm any individual or group;
  • Engaging in or facilitating hate speech, discrimination, or violence based on race, ethnicity, religion, gender, sexual orientation, or other protected characteristics;
  • Uploading or transmitting viruses, malware, or any other malicious code that could damage or disrupt the Service or the systems of other users.

Security Violations and System Abuse

  • Attempting to gain unauthorized access to the Service or related systems, networks, or data;
  • Using any automated system, including bots, spiders, or scrapers, to send more requests to the Service than a human could reasonably produce in the same period;
  • Interfering with or disrupting the integrity or performance of the Service or any connected network;
  • Probing, scanning, or testing the vulnerability of any system or network related to the Service without express authorization.

Impersonation, Fraud, and Deceptive Conduct

  • Impersonating any person, entity, or organization, including but not limited to Persona personnel, users, or affiliates;
  • Falsely representing your identity, affiliation, or credentials in any interaction conducted through the Service;
  • Using the Service to defraud, deceive, or mislead others, including via phishing schemes, scam campaigns, or other manipulative behavior;
  • Providing false or misleading information when registering for an account or using any part of the Service.

Reverse Engineering and Unauthorized Use

  • Reverse engineering, decompiling, disassembling, or attempting to extract the source code or underlying ideas of the Service or any software used in the Service;
  • Selling, reselling, licensing, or exploiting the Service or any of its components without explicit written permission from Persona;
  • Accessing or using the Service for purposes of monitoring its availability, performance, or functionality, or for any other benchmarking or competitive purpose.

Medical and Healthcare Use Prohibition

You may not use the Service for medical or healthcare communications, including but not limited to communications related to patient care, medical diagnoses, treatment recommendations, or protected health information (PHI) as defined under the Health Insurance Portability and Accountability Act (HIPAA), unless you are an Enterprise Customer with a signed Business Associate Agreement (BAA) with Persona.

All medical or healthcare use of the Service is strictly prohibited except for Enterprise Customers who have executed a valid BAA with Persona. If you are an Enterprise Customer with a BAA, you may use the Service for medical or healthcare communications only in accordance with the terms of your BAA and applicable healthcare regulations. Any unauthorized medical or healthcare use may result in immediate termination of your account and may subject you to legal liability.

We reserve the right to investigate and take appropriate legal action against anyone who, in our sole discretion, violates this Section. This may include reporting you to law enforcement authorities, terminating your account, and pursuing civil or criminal penalties.

4. Intellectual Property and Ownership

All content and materials included in or made available through the Service, such as text, graphics, logos, icons, images, and software, are the property of Persona or its licensors and are protected by intellectual property laws. You may not use any of our trademarks or trade dress without our prior written permission.

Any feedback, suggestions, or ideas you provide to us may be used without any obligation to compensate you, and you grant us a non-exclusive, royalty-free, perpetual, and irrevocable license to use, reproduce, and modify that feedback for any purpose.

You retain all ownership rights in and to Your Content. By submitting Your Content to the Service, you do not transfer ownership of Your Content to Persona. However, you grant Persona the license set forth in Section 14 to use Your Content in connection with providing and improving the Service.

Persona owns all right, title, and interest in and to AI-Generated Output. Notwithstanding the foregoing, Persona grants you a perpetual, non-exclusive, worldwide, royalty-free license to use, reproduce, distribute, modify, and create derivative works from AI-Generated Output for any purpose, including commercial purposes, subject to your compliance with these Terms.

5. Third-Party Services and Links

The Service may integrate with or contain links to third-party websites, applications, or services that we do not own or control. We are not responsible for the content, policies, or practices of any third parties. Your interactions with such third-party services are solely between you and the third party, and you should review their terms and privacy policies.

6. Third-Party Integrations with the Service

The Service may allow you to integrate with third-party platforms and services. These integrations may enable you to import or sync calendar events, emails, contacts, and other data. By enabling such integrations, you authorize Persona to access, store, and use this data solely for the purpose of providing and improving the Service, consistent with your settings and permissions.

You are solely responsible for reviewing the terms and privacy policies of any third-party services before authorizing integrations. Persona is not liable for any data loss, unauthorized access, or other issues resulting from your use of third-party integrations. You may disconnect integrations at any time, though doing so may limit certain functionalities of the Service.

Persona is not responsible or liable for outages, failures, or disruptions of third-party providers, including but not limited to email deliverability issues, spam filtering, calendar provider outages, or integration-level API failures. While Persona maintains internal logs to verify sending and delivery status, Persona is not responsible for third-party behavior, including decisions by email providers to filter, block, or delay messages, or decisions by calendar providers to reject or modify calendar events. You acknowledge that the reliability and availability of third-party services are beyond Persona's control, and Persona shall have no liability for any consequences arising from third-party service disruptions or failures.

7. Paid Plans and Billing

Persona offers both monthly and annual subscription plans. All paid plans begin with a 14-day free trial, after which billing will automatically commence unless you cancel before the trial period ends. By subscribing to a paid plan, you authorize us to charge your selected payment method for the applicable fees on a recurring basis.

All subscriptions are billed in advance, either monthly or annually, depending on the plan you choose. Subscriptions renew automatically at the end of each billing period unless canceled prior to renewal. We use Stripe, a third-party payment processor, to handle all subscription payments. By providing payment information, you agree to be charged by Stripe on our behalf in accordance with its terms of service. We do not store your full payment information directly.

7.1 Subscription Cancellation

You may cancel your subscription at any time through your account settings or by contacting our support team. Cancellation becomes effective immediately upon your initiation of the cancellation process. Notwithstanding the immediate effectiveness of cancellation, you will retain full access to the Service and all features associated with your paid plan until the end of your current paid billing period. After the expiration of the current billing period, your access to paid features will be terminated, and your account will revert to the free tier, if available.

If you are subscribed to a plan with an annual commitment but pay on a monthly basis, you acknowledge and agree that cancellation of your subscription does not relieve you of your contractual obligation to pay for the entire annual commitment period. You remain financially liable for all remaining monthly payments due under your annual commitment, regardless of when you initiate cancellation. This provision applies to all plans that include an annual commitment term, regardless of the payment frequency selected.

7.2 Refund Policy

All subscription fees are non-refundable under all circumstances. We do not provide refunds for canceled subscriptions, regardless of the reason for cancellation, the time remaining in your billing period, or any other factor. This policy applies to all subscription plans, whether monthly or annual, and regardless of whether cancellation is initiated by you or by us.

We do not provide prorated refunds for partial billing periods. If you cancel your subscription during a billing period, you will not receive any refund or credit for the unused portion of that period. You will continue to have access to the Service through the end of the period for which you have already paid.

The sole exception to this refund policy applies to Enterprise Customers with an SLA. If an Enterprise Customer experiences service downtime that violates the terms of their SLA, such customer may be eligible to receive service credits as specified in their SLA. Service credits are not refunds and may only be applied to future billing periods. Service credits do not constitute a refund of any fees already paid.

7.3 Price Changes

We reserve the right to modify our subscription pricing at any time. However, we will provide you with at least fourteen (14) days' advance notice before any price change becomes effective. This notice period allows you to review the new pricing and make an informed decision about continuing your subscription.

Price change notifications will be delivered to you through both of the following methods: (i) email notification sent to the email address associated with your account, and (ii) in-service notifications displayed within the Service interface. It is your responsibility to ensure that your email address is current and that you regularly check both your email and the Service for such notifications.

If you do not cancel your subscription within the notice period, your continued use of the Service after the effective date of the price change constitutes your acceptance of the new pricing. If you cancel your subscription in response to a price change notification, your cancellation will be processed in accordance with Section 7.1, and you will retain access through the end of your current billing period at the previous rate.

7.4 Payment Failures and Automatic Retry

If a payment method on file fails to process a subscription payment, our payment processor will automatically attempt to retry the payment. We will make up to eight (8) retry attempts over a period of fourteen (14) days from the initial payment failure. These retry attempts will be made at intervals determined by our payment processor in accordance with industry best practices.

If payment remains unsuccessful after all retry attempts have been exhausted and the fourteen (14) day retry period has elapsed, your subscription will be automatically canceled. Upon automatic cancellation due to payment failure, you will receive an email notification sent to the email address associated with your account informing you of the cancellation and the reason for cancellation.

You are responsible for maintaining valid and current payment information on your account. If your payment method fails, you may update your payment information at any time through your account settings. If you update your payment information during the retry period and payment is successfully processed, your subscription will continue without interruption. If your subscription has already been canceled due to payment failure, you may reactivate it by updating your payment information and authorizing a new payment, subject to then-current pricing and terms.

7.5 Plan Upgrades and Downgrades

You may upgrade or downgrade your subscription plan at any time through your account settings. Different rules apply to upgrades and downgrades as set forth below.

Upgrades: If you upgrade to a higher-tier plan, you will be charged a prorated amount immediately for the remainder of your current billing period. The prorated charge will reflect the difference between your current plan's price and the upgraded plan's price, calculated on a daily basis for the remaining days in your current billing period. Your billing cycle date will remain unchanged, and your next full billing cycle will reflect the full price of the upgraded plan.

Downgrades: If you downgrade to a lower-tier plan, the downgrade will take effect at the beginning of your next billing period. You will not receive any refund or prorated credit for the current billing period, and you will continue to have access to the features of your current plan until the end of the current billing period. The next billing cycle will reflect the lower amount associated with the downgraded plan. No refunds or prorations will be provided for the period between your downgrade request and the effective date of the downgrade.

7.6 Billing Disputes

If you believe that you have been charged incorrectly or wish to dispute any charge related to your subscription, you must notify us in writing within thirty (30) days of the date of the charge. Your notice must include: (i) your account information, (ii) the date and amount of the disputed charge, (iii) a detailed explanation of the basis for your dispute, and (iv) any supporting documentation.

Failure to notify us of a billing dispute within the thirty (30) day period constitutes your waiver of any right to dispute that charge. We will investigate all timely disputes in good faith and will work with you to resolve any legitimate billing errors. If we determine that a charge was made in error, we will provide an appropriate credit or refund in accordance with our refund policy and applicable law.

7.7 Enterprise and Custom Contract Customers

Enterprise Customers and customers with custom contractual arrangements may be subject to separate, individually negotiated agreements that govern their use of the Service. Such agreements may include different terms regarding pricing, billing cycles, payment terms, cancellation policies, refund rights, service level commitments, and other commercial terms.

In the event of any conflict or inconsistency between these Terms of Service and a separate enterprise or custom contract agreement, the terms of the enterprise or custom contract agreement shall prevail and supersede the conflicting portions of these Terms of Service with respect to the matters covered therein. These Terms of Service shall continue to govern all matters not specifically addressed in the enterprise or custom contract agreement.

Enterprise Customers may have custom terms that modify, supplement, or replace portions of these Terms of Service. Where such custom terms exist, they take precedence over the corresponding provisions in these Terms of Service. Enterprise Customers should refer to their individual agreements to understand the specific terms that apply to their use of the Service.

If you are an Enterprise Customer or custom contract customer, you should direct any questions, concerns, or requests regarding billing, subscription management, or account-related matters to your designated account manager or the Persona representative assigned to your account. Enterprise and custom contract customers are not required to use the standard self-service account management tools and may have access to dedicated support channels as specified in their individual agreements.

8. AI Accuracy and Limitations

You acknowledge and understand that the Service utilizes artificial intelligence and machine learning technologies that may generate incorrect, incomplete, or inaccurate content. AI systems may "hallucinate" or produce outputs that appear plausible but are factually incorrect, incomplete, or otherwise unreliable. Persona attempts to improve the accuracy of AI-Generated Output, but cannot guarantee that any output will be accurate, complete, or suitable for your intended use.

You are responsible for verifying the accuracy and completeness of all AI-Generated Output, especially when such output is used for important decisions, communications, or actions. You should not rely solely on AI-Generated Output without independent verification when accuracy is critical to your use case.

Automated actions performed by the Service, including but not limited to email replies, calendar scheduling, and other automated communications, may produce unintended or incorrect results. You are responsible for reviewing all communications sent on your behalf, particularly when accuracy is important. Persona is not liable for any consequences arising from inaccurate, incomplete, or unintended AI-Generated Output or automated actions.

9. User Obligations

You are responsible for maintaining the accuracy and currency of all information you provide to the Service, including but not limited to calendar information, preferences, settings, contact information, and any other data you submit. You must promptly update any information that becomes inaccurate or outdated.

You should verify high-impact outputs generated by the Service before relying on them or taking action based on them. High-impact outputs include, but are not limited to, communications with important contacts, scheduling decisions, financial information, and any output that could have significant consequences if incorrect.

Persona reserves the right to limit or restrict your access to the Service at any time, with or without notice, and in Persona's sole discretion. Such limitations or restrictions may be imposed even in the absence of explicit fair-use quotas or usage limits. Persona may implement usage restrictions, rate limiting, or access controls to ensure the stability and availability of the Service for all users.

10. Disclaimers

THE SERVICE IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, INCLUDING BUT NOT LIMITED TO MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT THE SERVICE WILL BE UNINTERRUPTED, TIMELY, SECURE, OR ERROR-FREE, OR THAT DATA WILL NOT BE LOST.

Uptime guarantees and service level commitments apply only to Enterprise Customers with an explicit SLA. For all other users, Persona makes no representations or warranties regarding uptime, availability, or service levels. Persona does not guarantee that the Service will be available at all times or that it will be free from interruptions, errors, or downtime.

11. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, IN NO EVENT WILL WE BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS OR REVENUES, WHETHER INCURRED DIRECTLY OR INDIRECTly, OR ANY LOSS OF DATA, USE, GOODWILL, OR OTHER INTANGIBLE LOSSES, RESULTING FROM (A) YOUR USE OR INABILITY TO USE THE SERVICE; (B) ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SERVERS OR ANY PERSONAL INFORMATION; (C) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM THE SERVICE.

12. Indemnification

You agree to indemnify and hold harmless Persona, its parent companies, subsidiaries, affiliates, successors, assigns, officers, directors, employees, contractors, agents, licensors, and service providers from and against any and all claims, liabilities, damages, losses, and expenses, including reasonable legal and accounting fees, arising out of or in any way connected with (i) your access to or use of the Service; (ii) your violation of these Terms; or (iii) your violation of any third-party rights, including intellectual property rights or privacy rights.

13. Modifications to the Terms

We reserve the right to modify these Terms at any time. If we make material changes, we will provide notice through both of the following methods: (i) email notification sent to the email address associated with your account, and (ii) in-app notifications displayed within the Service interface. The updated Terms will become effective as stated in the notice, which will specify the effective date of the changes.

It is your responsibility to ensure that your email address is current and that you regularly check both your email and the Service for notifications regarding changes to these Terms. Your continued use of the Service after the changes take effect constitutes your acceptance of the new Terms. If you do not agree to the modified Terms, you must stop using the Service and cancel your account in accordance with Section 7.1.

14. License to Your Content

By submitting, posting, or otherwise making available any content to the Service, including but not limited to text, data, images, or other materials, you grant us a worldwide, non-exclusive, royalty-free, transferable, and sublicensable license to use, store, reproduce, modify, create derivative works from, distribute, publicly display, and otherwise utilize Your Content in connection with operating, promoting, and improving the Service. You represent and warrant that you have all rights necessary to grant this license and that Your Content does not violate any third-party rights or applicable law.

14.1 Sensitive Information

You may upload or submit sensitive information to the Service, including but not limited to personal data, financial information, confidential business information, or other sensitive content. While Persona implements security measures designed to protect Your Content, you acknowledge that no system is completely secure and that data breaches or unauthorized access may occur.

You are responsible for evaluating whether the Service is appropriate for the type and sensitivity of information you intend to submit. You should consider the potential consequences of unauthorized access, disclosure, or loss of your sensitive information before using the Service. Persona is not liable for any consequences arising from your decision to submit sensitive information to the Service, except to the extent such consequences result from Persona's gross negligence or willful misconduct.

15. Arbitration Agreement

PLEASE READ THIS SECTION CAREFULLY — IT AFFECTS YOUR LEGAL RIGHTS. This Arbitration Agreement applies to all disputes, claims, or controversies between you and Persona (and its affiliates, employees, contractors, officers, directors, agents, or successors) that arise out of or relate in any way to these Terms, your use of the Service, or any communications with us, whether based in contract, tort, statute, fraud, misrepresentation, or any other legal theory, and regardless of when the dispute arises. This includes any claims that arose before these Terms, and claims that may arise after termination of your use of the Service.

You and Persona agree to resolve any disputes through final and binding arbitration, and you waive the right to a jury trial or to participate in class actions, class arbitrations, or other representative proceedings. Arbitration will be conducted by a single arbitrator under the rules of the American Arbitration Association (AAA) or another arbitration provider agreed upon by both parties. The arbitrator will have exclusive authority to resolve any dispute relating to the interpretation, applicability, enforceability, or formation of this Arbitration Agreement.

Arbitration proceedings will be held in a location mutually agreed upon or virtually, unless physically attending is required by law. The arbitrator shall be empowered to grant whatever relief would be available in court under law or in equity. The arbitrator’s decision will be binding and final, and judgment on the award rendered by the arbitrator may be entered in any court having jurisdiction.

You may opt out of this Arbitration Agreement within thirty (30) days of first accepting these Terms by sending a written notice with your full name and email address to legal@usepersona.app stating your intent to opt out. If you do not opt out within this period, you will be bound by this Arbitration Agreement.

This Arbitration Agreement does not apply to any claim for injunctive or equitable relief, including a claim for misuse of intellectual property rights. Either party may bring claims in small claims court if the claim qualifies. If any portion of this Arbitration Agreement is found unenforceable, the remainder will still apply.

16. Termination by Us

We reserve the right to suspend or terminate your access to the Service at any time, for any or no reason, with or without notice. This may include, but is not limited to, circumstances where we believe you have violated these Terms, pose a security or legal risk, disrupt the operation of the Service, or if we discontinue or materially modify the Service in whole or in part.

Termination or suspension of access is at our sole discretion and may occur without prior notice or explanation. You acknowledge that we are not liable to you or any third party for any loss or damages resulting from such termination, including any loss of data, content, or access to features of the Service.

We are under no obligation to maintain, store, or provide access to your data following the termination of your account. You are responsible for exporting or backing up your data prior to termination. We may also take legal action if we determine that your conduct gives rise to liability or harm to us, other users, or third parties.

By using the Service, you agree that we are not obligated to continue offering it to you and that the Service may be withdrawn, limited, or changed at any time without liability or recourse.

17. Termination by You

You may terminate your account with Persona at any time by using the appropriate account settings or contacting our support team. Upon termination, your access to the Service will be immediately revoked, and your data may be deleted or anonymized in accordance with our data retention policy. Please note that termination does not absolve you of any outstanding obligations incurred prior to the termination date, including but not limited to fees, indemnities, or liabilities under these Terms.

If you terminate your account, you acknowledge that you may lose access to any data or content stored within the Service, and that we are under no obligation to maintain a backup or provide such data to you after termination. We recommend that you export any necessary data before closing your account. Certain provisions of these Terms will continue to apply even after termination, including but not limited to intellectual property, limitations of liability, indemnification, and the arbitration agreement.

18. Governing Law

These Terms shall be governed by and construed in accordance with the laws of the State of California, without regard to its conflict of law principles. You agree that any dispute not subject to arbitration, as outlined in the Arbitration Agreement, shall be brought exclusively in the state or federal courts located in San Francisco County, California, and you consent to the jurisdiction and venue of such courts.

You further agree that any claim or cause of action arising out of or related to the use of the Service must be filed within one (1) year after such claim or cause of action arose or be forever barred. This limitation shall not apply to claims for injunctive or equitable relief regarding intellectual property rights, confidentiality, or access to the Service in violation of these Terms.

19. Export Controls

You represent and warrant that you are not located in a country that is subject to U.S. government embargo, nor are you on any U.S. government list of prohibited or restricted parties. You agree not to use, export, re-export, or transfer, directly or indirectly, any part of the Service to any country or individual that is subject to such restrictions. You also agree not to use the Service for any purpose prohibited by U.S. law, including but not limited to the development, design, manufacture, or production of missiles, nuclear, chemical, or biological weapons.

You acknowledge and agree that it is your responsibility to comply with all applicable laws and regulations regarding the import, export, or re-export of the Service or any part thereof. We reserve the right to limit the availability of the Service in any country or jurisdiction at any time, in our sole discretion.

20. Severability and Waiver

If any provision of these Terms is held to be invalid, illegal, or unenforceable for any reason, the remaining provisions shall continue in full force and effect. The invalid, illegal, or unenforceable provision shall be modified to the extent permitted by law to best accomplish the original objectives of the provision.

Our failure to enforce any right or provision of these Terms shall not constitute a waiver of such right or provision. Any waiver must be in writing and signed by an authorized representative of Persona. No waiver of any breach of any provision of these Terms shall constitute a waiver of any prior, concurrent, or subsequent breach of the same or any other provisions hereof.

21. Entire Agreement

These Terms constitute the entire agreement between you and Persona concerning the Service, and supersede all prior or contemporaneous communications, whether oral or written, between you and us with respect to the Service. No oral or written statement or information given by us or any of our representatives shall create any warranty or condition not expressly stated in these Terms.

You acknowledge that you have not relied upon any representation, warranty, or agreement of Persona except for those expressly set forth in these Terms. If you are using the Service on behalf of an organization, these Terms constitute the entire agreement between Persona and that organization, unless a separate signed agreement exists.

22. Assignment

You may not assign or transfer these Terms or any rights or obligations under these Terms without our prior written consent. Any attempted assignment or delegation in violation of this section will be null and void.

Persona may freely assign or transfer these Terms without restriction. Subject to the foregoing, these Terms will bind and inure to the benefit of the parties, their successors, and